MIG announces the acquisition of Sitland, the Italian leading company of design seating. The integration with the other companies of the Group allows MIG to expand its possibilities to break worldwide into the furniture market.
The high competition level of the furniture industry can be better faced through the strength of a big group. Sitland, the Italian leading manufacturer of office and contract seating, has joined the MIG Group and this operation will surely increase the synergies among the other historic brands of the Group: Jesse (home furniture), Sinetica (office furniture) and Rotaliana (design lighting).
Sitland offers a wide selection of office seating, collectivity, multifunctional, sofas and armchairs for contract and waiting areas or for the home, armchairs for auditoriums and theaters together with a collection of furnishing accessories such as poufs and design coffee tables. Sitland represents a successful history of an Italian industry that has been able to combine a deep stylistic know-how with innovative industrial and technological processes. The company was established in 1977 in Vicenza, the city of Andrea Palladio in the heart of Veneto, which is a territory that has already hosted many successful stories. This new operation will be tied precisely to this territory, where the identity of MIG was born.
An acquisition that aims to widen the MIG Group's furniture’s offer even more: “Since the first day I joined the world of furniture, I have always heard about Sitland. An important brand in this sector which is recognized for its design, quality and reliability. Joining the Group will strengthen the products range and the production and distribution synergies on the one hand and on the other hand it will create new opportunities for Sitland to establish itself also in contract projects, where the complete furnishing solution is the key element. I am taking on this new challenge in the design field with a further Italian excellence.”
With these words, Gianmaria Mezzalira, founder and CEO of Mezzalira Investment Group, reveals great energy and determination that have led in a very short period of time to the birth of a new international furniture center entirely made in Italy that stands out from the others thanks to his entrepreneurial vocation. “SitLand is located nearby Vicenza, my city, where I will lead the company towards new goals with the help of my collaborators. The heritage of its founder, Mr. Sergio Bellin, will not only be carried forward, but enhanced by the synergies of the Group. Mr. Bellin, has assured me all his support for a correct passage of the company reins ", concludes Mezzalira.